APA Style

Shimp, Terence A.. (2012). Integrated marketing communication in Advertising, promotion (8th.). India.: Cengage Learning,.

Chicago Style

Shimp, Terence A.. Integrated marketing communication in Advertising, promotion. 8th. India.: Cengage Learning,, 2012. Book.

MLA Style

Shimp, Terence A.. Integrated marketing communication in Advertising, promotion. 8th. India.: Cengage Learning,, 2012. Book.

Turabian Style

Shimp, Terence A.. Integrated marketing communication in Advertising, promotion. 8th. India.: Cengage Learning,, 2012. Book.