APA Style

Zikmund, William G.. (2007). Essentials of marketing research (3rd.). India.: South Western,.

Chicago Style

Zikmund, William G.. Essentials of marketing research. 3rd. India.: South Western,, 2007. Book.

MLA Style

Zikmund, William G.. Essentials of marketing research. 3rd. India.: South Western,, 2007. Book.

Turabian Style

Zikmund, William G.. Essentials of marketing research. 3rd. India.: South Western,, 2007. Book.