APA Style

O\'Guinn, Thomas C. & Allen, Chris T. & Semenik, Richard J.. (2006-04-15T09:11:11+). Advertising and Integrated Brand Promotion . Boston-USA: Thomson/South-Western.

Chicago Style

O\'Guinn, Thomas C. & Allen, Chris T. & Semenik, Richard J.. Advertising and Integrated Brand Promotion. Boston-USA: Thomson/South-Western, 2006-04-15T09:11:11+. Book.

MLA Style

O\'Guinn, Thomas C. & Allen, Chris T. & Semenik, Richard J.. Advertising and Integrated Brand Promotion. Boston-USA: Thomson/South-Western, 2006-04-15T09:11:11+. Book.

Turabian Style

O\'Guinn, Thomas C. & Allen, Chris T. & Semenik, Richard J.. Advertising and Integrated Brand Promotion. Boston-USA: Thomson/South-Western, 2006-04-15T09:11:11+. Book.